Initial checkup — free

Initial business checkup

A business performs at the level of its weakest pillar. This checkup scores 24 questions across the ‎6 Pillars and ends with your business score and your three top priorities in order of impact.

24 questionsScored 1 to 5About five minutesNo sign-up

Score each statement against today’s reality: how true is it?

1 = not true at all · 2 = slightly · 3 = partly · 4 = mostly true · 5 = completely true

1 Position and direction

Your target customer is precisely defined — where, with what income level, with what need — and the team shares that definition.

If you ask customers why they chose you, their answer is more than “good price”.

In the past year you have deliberately turned down opportunities to stay focused on the core work.

This year’s goal is a number (revenue or customer count) and you know what actions get you there.

2 Product, price and value

Prices are set from real cost and the value you create, not only from competitors’ prices.

You know which service produces the most profit and which the least.

Customers have a clear path to choose and know which service fits them.

In the past year you tested a new service or product, even at a small scale.

3 Market and demand

You have a rough picture of your market size and your share of it.

You know what competitors do and what alternatives customers have.

You know which routes customers find you through and which one carries the largest share.

You track outside changes — rules, costs, market conditions — and are not caught by surprise.

4 Marketing and sales

You know how many new leads or enquiries you get per month.

You know how many of every ten leads turn into customers.

You know what it costs to acquire a customer and you compare it with that customer’s profit.

Past customers come back and refer you.

5 Finance and profitability

You calculate the profit of each service separately, not only total profit.

You know how much monthly sales you need to cover your costs.

You forecast how much money comes in and goes out in the coming months.

You know the share of your largest customer or channel, and what losing it would do.

6 Organisation, team and delivery

If you were absent for two weeks, the work would continue as usual.

Core tasks are documented and someone other than you can perform them.

You review the main business indicators monthly and decisions are made from data.

You have a plan for training and keeping key people.

The path

From answers to priority, in three steps

01

You answer

24 questions, each scored 1 to 5. About five minutes, no reports or prepared numbers needed.

02

The result is built

Your overall score, each pillar’s score out of 20, and the three top priorities in order of impact.

03

You get a priority

Every priority comes with why it matters and a first practical step, so you know where to start this month.

FAQ

Questions people ask before deciding

What does this checkup tell me that I do not already know?

You feel the pain, but the real problem usually sits somewhere else. This checkup scores the six pillars so you see which pillar is your growth ceiling — and which one is merely the loudest.

I have no numbers or reports ready — can I take it now?

Yes. The answers come from your knowledge of today’s situation; no prepared report is needed. If you do not know a number, that statement is simply not true for you and scores low — not knowing it is part of the picture and shows up in that pillar.

How do I turn the result into action?

Three simple steps: take the priority ranked first and push only that one for the next thirty days; set a single number for it so you can tell whether you are moving; review that number once a week. If a pillar came out critical, make it your reference point and let the rest wait.

How is the full checkup different from this one?

This checkup builds the overall picture and the order of priorities from your own knowledge. The full checkup adds real data (sales, costs, funnel, capacity) and team interviews, names the bottleneck with its financial impact, and writes a 90-day roadmap with owners and indicators. If the result shows a critical pillar, that deeper review is what makes sense next.

What happens after the consultation?

That session ends with one clear priority and a first practical step — it is not wasted even if we never work together. The decision to continue is entirely yours, and if the method does not fit your situation I will say so plainly right there.

Why is the consultation not free?

Because a session that costs nothing is not taken seriously by either side: you do not arrive prepared, and full time and expertise cannot go into it. A session that starts with commitment from both sides ends with a clear decision, not with pleasantries.

If you want a deeper review

The priorities you saw are built from your own knowledge. If you want them sharpened with real data, financial impact and a 90-day roadmap, that is what the consultation is for — and if you do not need it, I will say so right there.

Request a consultation
Consultation Direct line +982188926552